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About TradeMatch Pro

Helping SME exporters avoid
costly mistakes in new markets.

TradeMatch Pro delivers practical export intelligence — combining market research, buyer
analysis, operational guidance, and risk assessment into bespoke reports built around
your situation.
The Intelligence Gap

The problem. Our solution.

Where export intelligence falls short.

Most export intelligence is built for large corporations. SME exporters are left relying on fragmented research, unreliable buyer data, and generic market information. The consequences are real — wrong markets, non-paying buyers, regulatory surprises, and banking instability that prevents payment. Many of these failures are preventable with the right intelligence, gathered before the commitment is made.

How we close the gap.

TradeMatch Pro was built to close that gap — giving SME exporters access to analyst-grade intelligence previously available only to large corporations. Every report is bespoke — built around your specific product, HS code, target market, and commercial situation. Not a database query. A structured intelligence report designed specifically for you.

Our Philosophy

How we think about export intelligence.

Practical

Every report is designed to help you take action — not overwhelm you with data. If it does not help you make a better commercial decision, it has no place in the report.

Bespoke

No two clients receive the same report. Your product, your HS code, your market, and your specific situation shape every dimension of the analysis.

Human-reviewed

Technology-assisted data aggregation is part of our process. Human analytical judgement is what makes the output reliable. Every report is reviewed personally before delivery.

Risk-aware

Successful exporting is not only about finding opportunity. It is about avoiding the preventable mistakes that destroy export programmes before they prove themselves.

Independent

We assess risks and opportunities objectively. Our only obligation is to give you an accurate picture — not influenced by third-party commercial interests.

Decision-focused

Every report is structured around a commercial decision you need to make. Intelligence without a decision is just information.

What Makes Us Different

Intelligence built for your situation — not a generic template.

What matters to you Typical consultancy Generic database TradeMatch Pro
Built around your product and target market

Sometimes

✗

✓
Helps you avoid costly market-entry mistakes

✓

Limited

✓
Reviewed by a human analyst

✓

✗

✓
Fast enough for live commercial decisions

Sometimes

✓

✓
Suited to SME budgets

Sometimes

✓

✓
Buyer intelligence matched to your specific situation

Sometimes

✗

✓
In Practice
“An SME food exporter was preparing to ship to a new market and commissioned an R6 Market Risk Assessment before signing final terms. The report identified active payment transfer restrictions that were not visible in the buyer’s communications or basic market research. The exporter restructured the payment terms before shipment, reducing exposure to a loss that could have wiped out the margin on the deal.”
Who We Work With

Built for exporters and trade professionals at every stage.

TradeMatch Pro supports SME exporters from first market selection through to active growth strategy
— and the trade professionals who advise and finance them.

For exporters

  • First-time exporters choosing their initial market
  • Established exporters entering a new market
  • Exporters assessing buyer risk before extending credit
  • Companies building a growth strategy in an existing market

For trade professionals

  • Export consultants needing intelligence for their clients
  • Trade finance lenders requiring independent market analysis
  • Credit insurers assessing country and buyer risk
  • Financial institutions supporting exporter clients
The Analyst Behind Every Report

Real expertise behind every report we deliver.

Anthony Wolff

Founder, TradeMatch Pro Ltd

My career began in the gemstone and jewellery trade — at the source in East Africa, then across the Gulf States, often dealing with buyers I’d only just met, in markets where the rules were unfamiliar and a misjudgement was costly. When a buyer I trusted didn’t pay, and I realised I’d had no way of knowing that in advance, I learnt the expensive lesson that has shaped everything since: in international trade, the difference between a good deal and an expensive mistake usually comes down to not having the right information at the right time.
That lesson became a career. For more than four decades I’ve worked in international trade and corporate due diligence — founding two credit-research firms, ICP (International Company Profile) and Dynamic Business Information Ltd; supplying intelligence to Dun & Bradstreet, Experian and Equifax; and advising leading export credit insurers such as Euler Hermes, Coface, Export Development Canada and Sinosure, across five continents.
That work also produced something I hadn’t originally planned: a curated library of hundreds of research tools, data sources, and practical export resources — built up over decades of professional use. That library is now our Knowledge Base — including our Export Hub and Export Guide 101 — and is freely available to every exporter who uses TradeMatch Pro.
What I learnt from all of it is that the SME exporter rarely gets access to the same quality of intelligence as the large corporation. It’s either too expensive, too slow, or too generic. Large corporations buy that certainty as a matter of course; the SME exporter, who can least afford to get it wrong, usually cannot.
“TradeMatch Pro’s mission is to close that gap — to put affordable, bespoke, analyst-grade export intelligence within reach of the business that needs it most. Every report is built around your product, your market and your questions, and reviewed personally before it reaches you.”
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